The Reality of Work Styles Desired by Generation Z: The 27th Edition
An explanation of the actual working style desired by Generation Z based on the "Survey on Job Changes in Sales Positions and DX Related to Generation Z."
The new generation of young people known as Generation Z (born between 1996 and 2012), who have had the internet close at hand since birth, are starting to enter the workforce. Considering that "Generation Z" will become established in companies and take on future responsibilities, it is becoming essential for the survival of businesses to focus on "developing, retaining, and creating environments where Generation Z can thrive." Since the "backgrounds they were born and raised in" and "values regarding work" differ between generations, the "development of Generation Z" is a challenge for many companies, not just in sales positions. In this issue, we will explain the realities of the working styles that Generation Z seeks, based on a survey conducted by Softbrain Corporation, the vendor of CRM/SFA "e-Sales Manager," in February 2024 regarding "the job changes of Generation Z in sales and DX." We will unravel the characteristics of Generation Z, who place importance on "time performance" and "efficiency." Please refer to this as a guide for creating an environment where the "Generation Z," who will bear the future of companies, can be retained, developed, and thrive. *For more details on the column, please refer to the related links. For further inquiries, feel free to contact us.
- Company：ソフトブレーン 東京本社
- Price：Other
